Milex Complete Auto Care

Description

Milex offers a wide range of services for all automobiles both foreign and domestic. Services cover all types of diagnostics and repairs including brakes, cooling systems, electrical systems, fuel systems, and air conditioning systems. Franchisees are offered a superior business system, strong brand name, customized marketing, and a variety of services that are in strong demand. The average age of passenger vehicles and light trucks on the road today has increased substantially to 11.7 years. Consumers are keeping their vehicles longer, thus the need for preventive maintenance and automotive repair is on the rise. Co-branding opportunities are available with Mr. Transmission. Mr. Transmission specializes in the repair and installation of transmission systems and drive-train components. Mr. Transmission/Milex Complete Auto Care co-brand model is uniquely and strategically positioned to deliver a one-stop-shop repair facility promoting long-term customer relationships and providing more revenue streams for franchisees. Both Mr. Transmission and Milex Complete Auto Care are time tested brands. They distinctly say what they do so there is no confusion with the consumer. With our co-brand model, the customer clearly knows they are getting the best of both areas in the repair segment. While others have simply added services to their existing brand, we took the approach of bringing two outstanding brands together in one model.