The NOW Massage

Description

The NOW is a boutique massage studio and lifestyle brand that provides a space to escape the daily pressures of life. Founded on the idea of being in the moment, The NOW fills the void in the market for a high-quality, affordable massage in a serene setting—without the need to commit to the whole spa experience. Each boutique offers a thoughtfully-crafted menu that puts the individual front and center. From soothing add-ons, to crystal healing, to herbal heat therapy, clients enjoy a customizable luxury experience that doesn’t break the bank. With its chic, minimalist design, The NOW has quickly become LA’s hottest wellness destination for locals and globe-trotting influencers alikeThe NOW has differentiated itself from key competition by connecting with the 147 million untapped Gen Z and Millennial generations through fresh, empowering messaging. With a proven concept and stunning key business metrics, The NOW has extensive potential! Competitive advantage of The NOW The NOW offers a completely different environment and consumer experience, one that both prospective guests and prospective franchise partners are attracted to. Our core consumer is the untapped audience of 147 Million people in the Generation Y & Z segments Our unique approach also reduces the investment level needed by the owner which in turn drives faster ramp times and revenue growth. 3-4 Week Build Out vs 3-4 Months Highly disruptive membership model + enhancement add-on’s